
Professional Portfolio
Mahmoud Barakat
Digital Marketing & AI Transformation Consultant
Helping tourism and hospitality businesses grow through multilingual SEO, digital marketing, AI-assisted workflows and TravelTech platforms, with experience across Egypt, Spain and Latin America-facing markets.
Education
- 2023Master's in MarketingUniversidad de Granada, Spain
Technologies for Marketing Research & Marketing. Thesis presentation: "Live Shopping Streaming."
- 2017Bachelor's in Spanish Language & LiteratureCairo University, Egypt
The language base behind my work in Spanish and Latin American tourism markets.
Work history
- 2025 —SEO 4 ALLHead of Operations
Operations and SEO delivery across client accounts.
- 2023CleanMove, SpainChief Analytics & SEO Officer
Analytics and SEO strategy for a removals company serving the Spanish market.
- 2021 – 2022Be GroupSEO Team Leader
Led SEO for client accounts and trained the team in SEO.
- 2018 – 2020Memphis ToursDigital Marketing Expert
Digital marketing for an international travel agency.
- 2017Spanish Embassy, CairoInternship
Courses and certificates
Google Ads
Google Academy
SEO, SEM & Inbound
Udemy
DELE B2 (Spanish)
Instituto Cervantes
Courses and training given
- December 2024IOETI: Tourism-Focused Digital Marketing course
Course covering SEO, digital advertising, content marketing and data analytics for the tourism sector, delivered for IOETI (International Organisation for E-Tourism Industry).
- 2021 – 2022Be Group: internal SEO training
Specialised SEO training for the agency's team, run alongside my role as SEO Team Leader.
Conferences and speaking
- 28 November 2024MSA University: guest speaker
Session "E-Hospitality and Tourism: New Opportunities in the Job Market", at the Faculty of Management Sciences, on a panel of industry experts.
- 2024 and 2025World Book Day, Instituto Cervantes Cairo: speaker
Speaker at the Spanish cultural centre's World Book Day in Cairo, two years running. The 2024 edition (23 April) was dedicated to Inca Garcilaso de la Vega.
- Spanish-language conference, Cairo University: coordinator
Coordinator for an international Spanish-language conference at Cairo University, organised with Spanish academic and cultural partners.
Photos



What I am building
Hotel House
A cloud PMS for hotels: inventory, reservations, rates and a booking engine, with a channel-manager sync layer.
Reverse Travel
Travellers submit a trip request; agencies respond with comparable offers.
Tour Guide Marketplace
A platform connecting independent tour guides directly with travellers.
Tell me the site and the market.
You get a scoped proposal back, not a price list.